FresHemp - The Freshest Hemp jackets are finally back!

The FreshHemp brand origins look back to 1993 in the enchanting city of Amsterdam as created by Adam Dunn and Douglas Mignola who founded the famed Hemp Works store that superseded the notorious C.I.A (Cannabis In Amsterdam) store, of course, located in Amsterdam. Hemp Works became the first hemp store in Europe & the store grew into far more than a mere store location as Hemp Works became acknowledged as one of Amsterdams best spots to chill and relax. Author of legendary book Hashish, Robert Connell Clarke describes it as the 'Epicentre of the Cannabis Universe', it also represents the start of the brand that has become FresHemp in contemporary times. 

They quickly became renowned for their ethically and sustainably-made hemp jackets, the Amsterdam Classic, put out under the HoodLamb brand. Unfortunately, the jackets haven't been available for years due to some licensing issues, which have led to even more hype & demand, but thankfully, the brains behind HoodLamb have decided to bring the original Amsterdam classic jacket back under the brand FresHemp. 

The goal of Hemp Works was to promote their goal of combining hemp and other sustainable materials with fashion and an innovative design, allowing fashion and sustainability to come together & that is a legacy that is now continued today with FreshHemp. Hemp Works was a counter-culture movement against the mass-production and pollution of the modern capitalist clothing industry that became necessary to provide the cheapest possible goods to the end consumer no matter the cost to the world. In addition, they wished to demonstrate a  viable solution for sustainable production using hemp or other ethically procured eco-friendly materials. Accordingly, the Hemp Works store became recognised worldwide for offering a broad range of products that were all built to an environmentally-friendly standard, such as accessories, cosmetics and the incredible hemp-based Parka Coats that are at the foundation of the Freshhemp brand. The Hemp Works jackets spread like wildfire with artists such as Woody Harrelson, Redman, B-Real & Astro from UB-40 wearing these jackets and even Snoop Dogg rocked when doing his iconic dance in the snow on MTV.

The Freshhemp Originals jackets are available in men and women's styles and are, in our view, the perfect example of the cosy winter jacket. The interior lining is plush, non-animal derived fake fur with various pile lengths that provide a super soft and comfortable handle for a fashionable take on the timeless Parka style. The jacket's completely lined with fur, assuring that your entire upper body is kept warm and cozy, allowing you to be both comfortable and protected from the elements. 

The jacket's doesn't just look good & tick the ethically made and eco friendly boxes, as the functionality is endless with many pockets including a discrete secret stash pocket that you can keep your most precious cargo safe in, a document pocket for important forms, hand-warming pockets to keep your hands cozy & even a pocket lined with sunglasses cleaning fabric. The jacket is water-resistant as well, thanks to the hemp cellulose treatment to the outer cell. There's even a useful, subtle rolling papers dispenser and loops in the neck to hold your earplugs. To put it simply, FresHemp has thought of it all, of course, the jacket features a composition of a range of organic Hemp, Cotton and recycled materials. 

In today's times, many clothing brands are focused on producing the products for the lowest possible price to ensure that reasonable margins are made when the clothing inevitably ends up on sales racks. This modern ideology typically leads to countless inhumane realities in the production factories, in the material sourced from the fields and even in the lived reality that retailers working in fast-fashion stores in Western countries face. FresHemp stands against this and has ensured that they know the factories and hemp fields where the materials are produced and where the coats are assembled; this means more expensive production & countless trips to the factories and hemp fields that allow FreshHemp to be the brand it is. Only these practices coupled with intelligent and premium designs ensure both that FresHemp jackets are built to last as well as being both ethical and dependable. 

What more can you want?- Sustainably & ethically made goods built to a superior standard- check out the FreshHemp jackets today, launching in the second week of November at Pure Sativa.

[caption id="attachment_2574" align="alignleft" width="300"] FreshHemp Originals Mens Jacket in Black[/caption][caption id="attachment_2575" align="alignleft" width="300"] FresHemp Originals Jacket Womens in black[/caption]